Proscape AppPlayer

AppPlayer empowers brands to engage their customers in meaningful personalized ways using an iPad, iPhone, or iPod Touch.

AppPlayer is a part of The Marketing App Cloud, developed by Proscape. The Marketing App Cloud is unique because it makes it possible for a designer, not a developer, to build, deploy, and learn from their mobile marketing apps in just hours. Marketing apps built using The Marketing App Cloud are deployed using AppPlayer.

By eliminating the pain of mobile app development, The Marketing App Cloud is the mobile app platform for marketers. With no templates, no code, and no testing, your apps can be quickly and easily updated to suit your specific customer’s needs. This makes app development fast, easy, and affordable. Once your app is built, it can be deployed to any iPad or iPhone with AppPlayer installed.

Effective Customer Engagement in Retail Stores and for Sales Teams:

Retail Stores:

While customers may be influenced by online and traditional marketing, they most frequently make their ultimate purchasing decisions in retail settings. To capitalize on this trend, brands are searching for new ways to capture their customers’ attention at that exact moment the purchasing decision is made. However, engaging these customers in a way that will impact them on a personal level remains a significant challenge. By using AppPlayer, you can deliver the right message at the right time to improve your in-store customer interactions.

Professional Sales Teams:

In today’s market, expectations are high on sales teams to deliver relevant, up-to-date content to potential customers. With the Internet providing information on demand, your sales teams need to be on top of all the latest information and they need to know what information the customer cares about. AppPlayer empowers sales teams to deliver relevant, targeted messaging in a 1:1 personalized manner. Additionally, AppPlayer has built in CRM integration with SalesForce.com™ and other CRM systems. This allows you to collect data and deliver targeted messages in real time and gather powerful insights into your customers. Learn what’s working and what’s not, revise your messages as needed, and leverage your insights for more meaningful customer engagement.